Fighting Back
In 2021, Capcom released two exclusive charity skins for its formative fighter Street Fighter V — The skins, which were made available for franchise heroes Ryu and Chun-Li, were sold for $5.99 each, with Capcom promising to donate all proceeds of the sales to the Breast Cancer Research Foundation (BCRF).
Yesterday, the publisher revealed that it had raised an impressive total of $75,000 USD for the Street Fighter V skins, money which Capcom states equates to around 1500 hours of research into the detection and curing of breast cancer, which remains one of the most predominant forms of the cellular disease, affecting millions of women across the globe each and every year.
https://twitter.com/StreetFighter/status/1537540682704879617?s=20&t=Drwti_cr2yV805WNH0oUdw
“This year, breast cancer became the most common cancer worldwide, impacting 2.3 million people,” said BCRF President Myra Biblowit during the 2021 campaign. “The need for better, more effective treatments have never been greater. We’re grateful for the opportunity to highlight this critical need through Capcom’s wide reach. Through this partnership, we are poised to make a direct and tangible impact on advancing lifesaving science — together.”
The character skins, which were only made available to purchase for exactly one month, saw Ryu and Chun proudly donning the pink, white, and black color scheme of the BCRF, with an alternative design that reversed the colors on each character’s costume. Capcom had previously promised a minimum donation of $25,000, regardless of sales, so to smash that target by a further $50,000 is a brilliant result. Hopefully, this donation will aid the BCRF in its enduring and tireless efforts to improve the detection, treatment, and eventual eradication of the disease.
If you’d like to learn more about the foundation and its work, or make a contribution directly to the cause, please visit the official Breast Cancer Research Foundation website.
Published: Jun 17, 2022 09:00 am